Koo names Pitchfork Partners as Strategic Communication Counsel
Koo, India’s local microblogging platform, has appointed Pitchfork Partners Strategic Consulting as its communication partner. It will help communicate Koo’s official public messaging through multi-channel outreach to increase awareness about the platform. Koo is a microblogging platform for opinions voiced in Indian languages. Aligning with Prime Minister Narendra Modi’s vision of
Communications industry must let go of its obsession with media relations:Jaideep Shergill
Till the beginning of 2020 or until March 2020, the PR business was buzzing and everyone was very optimistic to end the year on a good note. But the unprecedented pandemic wave crippled and disrupted the entire industry like any other industry. Gloom started setting in from April 2020, when
We believe we are in the ‘people’s relations’ business: Jaideep Shergill
As part of our latest series on ‘PR Conversation’, we at Adgully are speaking to some of the industry leaders from both PR agencies and the corporate communications world about how PR as a business and communication tool has evolved and grown over the years. In the last 10 years,
Keeping the doors of learning open during a pandemic
Continuing to emphasize on learning and development of your people is crucial, but a good mix of coaching and formal training is the way to go. It cannot be emphasized enough that employees are the biggest asset of any organisation. This is true and relevant, especially today, when there is a
August Press Release – ASCI appoints Pitchfork Partners
The Advertising Standards Council of India awards PR and digital mandate to Pitchfork Partners The consultancy will manage ASCI’s communication through insightful and strategic counsel to enhance its reputation and build trust Mumbai,4th August 2020 - The Advertising Standards Council of India (ASCI) has appointed Pitchfork Partners Strategic Consulting as its public
August Press Release – MARS Petcare appoints Pitchfork Partners
MARS Petcare India appoints Pitchfork Partners as their strategic communication consultant Mumbai-based consultancy to handle countrywide communication for the globally acclaimed petcare brand Mumbai, 27th August 2020 – Mars Petcare, part of Mars, Incorporated, today announced the appointment of Pitchfork Partners Strategic Consulting as its strategic communication consultant for India. As part
July Press Release – Pitchfork Partners wins PR and digital mandate of BSoE India
British School of Etiquette India awards PR and digital mandate to Pitchfork Partners Agency will provide strategic communication counsel to enhance the reputation of India’s leading institute of etiquette, life skills and service training Mumbai, 23rd July 2020 – The British School of Etiquette India has appointed Pitchfork Partners Strategic Consulting
Corporate activism is here, and it’s working
Authored by Jaideep Shergill, Co-founder, Pitchfork Partners While brands have historically focused on their positioning, it’s no longer good enough for an audience that’s increasingly driven towards conscientious purchasing. Consumers genuinely care about societal issues and authenticity, and they’re supporting brands willing to speak up for a cause. Let’s look at the
ASCI awards PR and digital mandate to Pitchfork Partners
Pitchfork Partners will strengthen ASCI's position as an organisation dedicated to safeguarding consumers’ interests The Advertising Standards Council of India (ASCI) has appointed Pitchfork Partners Strategic Consulting as its public relations and digital counsel following a multi-agency pitch. Pitchfork Partners will ensure effective communication navigation for ASCI’s stakeholders to strengthen its
Pitchfork Partners wins PR and digital mandate of BSoE India
British School of Etiquette India awards strategic communication and digital marketing mandate to Pitchfork Partners The consultancy will provide strategic communication counsel to enhance the reputation of India’s leading institute of etiquette, life skills and service training The British School of Etiquette India has appointed Pitchfork Partners Strategic Consulting as its strategic